Introducing The Giving League at The Simply Cup

Each year, The Simply Cup showcases the very best of the asset finance community; not just in sporting talent, but in generosity, teamwork and shared purpose. The tournament has become a symbol of what can be achieved when an industry comes together to support something that truly matters. This year, that spirit of giving has inspired something new.

For the first time, Simply Asset Finance has launched The Giving League – a friendly fundraising challenge that brings out the competitive side of participants for a cause that unites everyone.

A new way to give back

The Giving League transforms the generosity seen each year at The Simply Cup into a team-based fundraising competition. Every team taking part in The Simply Cup 2026 now has the chance to make an even greater impact by raising funds for Cancer Research UK (CRUK), with a prize waiting for the team that raises the most.

The Giving League isn’t just about football; it’s about using the same energy and camaraderie that drives the tournament to make a lasting difference.

Why it matters

Cancer touches every corner of our lives. In the UK, 1 in 2 people will be diagnosed with some form of cancer during their lifetime. That statistic is a powerful reminder of why The Simply Cup continues to support Cancer Research UK year after year, and why initiatives like The Giving League matter.

By uniting fundraising efforts across all participating teams, The Giving League aims to turn collective goodwill into tangible impact for CRUK’s groundbreaking research and life-saving work.

Get involved

Every team competing in The Simply Cup 2026 can take part in The Giving League. To see who’s getting involved, track the fundraising leaderboard, or make a donation, visit the official Cancer Research UK team page at https://fundraise.cancerresearchuk.org/team/the-simply-cup-2026.

Full details, including terms and conditions, can be found at https://simply.finance/terms-and-conditions-simply-cup-fundraising-competition-2025-2026/

Celebrating generosity through friendly rivalry

The Giving League celebrates what makes The Simply Cup special – collaboration, competition, and compassion. It’s an opportunity for teams to come together, rally their networks, and push themselves to go further for a cause that affects everyone.

Mike Randall, CEO at Simply Asset Finance expressed his gratitude to all the teams taking part and is looking forward to seeing how The Giving League unfolds:

“Every year, we’re amazed by the generosity of our friends across the industry. The Giving League takes that same spirit and channels it into something even bigger – a chance to see how much we can achieve when we work together.”

With the tournament just around the corner, the challenge is officially on. The only question left is which team will rise to the top of The Giving League leaderboard?