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Appointments Sponsored by Appointments Asset Advantage appoints South East area sales manager Published: 10th June 2026 Share Asset Advantage has expanded its sales team with the appointment of Steven O’Reilly as area sales manager for the South East, as the funding provider continues to invest in supporting SMEs across the region. O’Reilly joins the business with extensive experience in the asset finance sector. He spent 10 years at Paragon Bank as a business development manager focused on SME lending before moving to CC Springador Finance, where he served as a director specialising in asset finance and refinance, commercial loans, and finance solutions for the construction, agriculture and vehicle sectors. In his new role, O’Reilly will support small and medium-sized businesses across the South East in accessing funding solutions, including asset finance and business loans. The appointment forms part of a wider growth strategy at Asset Advantage, which has recently expanded its team, broadened its product offering and invested in new systems and processes designed to enhance customer service and improve access to finance for SMEs. Commenting on his appointment, Steven O’Reilly said: “Having grown up in Basingstoke and worked in the asset finance sector for many years, joining Asset Advantage feels like a natural fit for me. “I’m really passionate about supporting SMEs in the region and helping business owners access the funding they need to achieve their ambitions. It’s clear that Asset Advantage understands what SMEs want and need from business funding and has the flexible, open-minded approach to suit.” Gary Thompson, sales director at Asset Advantage, said: “I’m delighted to welcome Steven to our sales team. Steven comes to us with many years of experience in the asset finance sector and will work with our internal and external teams to support SMEs in their growth ambitions. “As Asset Advantage continues to grow and meet demand for flexible business finance, Steven will be an integral part of the business community in Basingstoke and Hampshire, and across the South East.” Lisa Laverick Editor - Finance Connect Sign up to our newsletter Featured Stories AppointmentsThe true cost of leaving vacancies unfilled in asset finance & leasing AppointmentsYour Vehicle Rental appoints Marc McLoughlin to board AppointmentsFoundry Capital strengthens launch team with Adam Bradbury hire