How innovation and technology are driving new mobility services

She discussed the secrets to driving customer loyalty, the future of subscription services and how mobility will change the shape of the dealer ecosystem.

Bauer also discussed how the lifecycle of cars is likely to be redesigned as new mobility services change the nature of car ownership and use.

As vehicle suppliers adapt to provide more personalised services to a greater number of customers, often on-demand, the use of technology such as artificial intelligence and machine learning will become much more important, she added.

You can watch the full interview on the International Asset Finance Network Online website, www.iafnonline.com , or for an insightful summary of the discussion, download the IAFN report using the form below.