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Technology CHP Consulting rebrands as Alfa Published: 25th November 2016 Share CHP Consulting, the makers of Alfa Systems, has announced it is to rebrand. The company will now be known as Alfa, with an exciting new website alfasystems.com launched to accompany the new name. {loadposition alfa1} Andrew Denton, CEO of Alfa, explains: “This change will present a more progressive image, unify the dual brands of Alfa Systems and CHP Consulting, and give us a brand that better describes what we do. We are one company, with one product, and one brand – and we want that to be clear in our market presence. “We’re excited about the opportunities it will give us going forward.” The rebrand was officially announced on Thursday 24th November 2016 at the Leasing Life Conference and Awards in Paris. Edward Peck CEO - Asset Finance Connect Sign up to our newsletter Featured Stories TechnologyLenvi Riskfactor and ANACONDA form risk monitoring partnership TechnologySBS and Vero Technologies expand partnership with new lender deals in US and Australia Technology20% of UK firms already replaced mid-level roles with AI