Simply joins the Innovate Finance community

Asset finance lender Simply Asset Finance has announced that it has joined Innovate Finance, the independent industry body that represents and advances the global fintech community in the UK.

Commenting on joining the Innovate Finance community, Mike Randall CEO of Simply said: “We are really pleased to become a member of Innovate Finance. The community that they have created range from seed stage start-ups to global financial institutions, with one goal to bring together and connect forward thinking market participants to ensure the UK is leading the global fintech community.

“At a time when small and medium sized businesses need more support than ever, it is our strong belief that lenders need to re-think their offering. Simply set out to break down barriers to allow entrepreneurs access the capital they need. A simplified and digitally enabled relationship with customers is the way forward. We call it technology with a handshake. To be part of the community that delivers the ideas and component parts that make this possible will help us reach further.”