DLL wins exclusive European floorplan finance mandate from BRP

DLL has secured an exclusive pan-European floorplan finance partnership with global powersports manufacturer BRP, strengthening its position in the recreational products sector.

Under the agreement, DLL will become the sole floorplan finance provider for BRP’s European dealer network, delivering a consolidated wholesale financing programme covering vehicles, parts and accessories across 12 countries and approximately 400 dealers.

BRP, headquartered in Canada, is a global leader in powersports vehicles, propulsion systems and marine products, generating revenues of CAD $8.4bn for the financial year ended 31 January 2026.

The new programme is designed to provide BRP dealers with a unified and scalable financing solution, simplifying operations across multiple markets while offering greater flexibility and support to retailers throughout Europe.

Bob Hunter, Global President Commercial Finance at DLL, described the agreement as a significant milestone for the business.

“This partnership is a proud moment for DLL,” he said. “BRP’s decision to entrust us with their European dealer network validates the strength of our offering and the dedication of our people. It’s a testament to the power of cross-functional collaboration and long-term vision.”

The partnership represents a major commercial win for DLL in Europe and supports the company’s broader strategy of expanding its presence within recreational product industries globally through tailored floorplan finance solutions.

Hunter said the programme demonstrates DLL’s ability to deliver complex, multi-country vendor finance arrangements through a harmonised operating model.

“This is more than a floorplan finance programme. It’s a blueprint for how we deliver complex, cross-border vendor partnerships,” he said. “By aligning our functions under one harmonised structure, we’re setting a new standard for partner collaboration and scalability across Europe.”