BYD UK achieves record Q1 sales surge in 2026

BYD has reported its strongest ever first quarter performance in the UK, with registrations reaching 21,337 units in Q1 2026 as demand for electric and hybrid vehicles continues to accelerate.

The milestone builds on the brand’s momentum from 2025 and reinforces its position as a leading player in the UK’s new energy vehicle market.

March proved particularly strong, with 15,162 vehicles registered in a single month – up 134% year-on-year – and delivering a market share of just under 4%, according to data from the Society of Motor Manufacturers and Traders.

The performance was supported by BYD’s expanding UK retail network, which now stands at 132 locations and is expected to grow to 150 sites by the summer.

Across the quarter, the SEAL U DM-i emerged as the brand’s most popular model, while the SEAL led sales among fully electric vehicles. The company said demand has been strong across both battery electric and plug-in hybrid models, reflecting a broadening appeal among UK consumers.

BYD attributed part of this growth to continued volatility in fuel prices, which is driving increased interest in alternatives to traditional petrol and diesel vehicles. Its Super Hybrid DM-i models, capable of delivering up to 935 miles on a full tank, have attracted particular attention alongside its fully electric range.

The company also maintained a leading position in the combined battery electric and plug-in hybrid segment, achieving an 11% share in March.

“We’re naturally delighted to have achieved such impressive UK car sales in March and the overall quarter,” he said.

“Building on the growth which we’ve already had in this country since we arrived three years ago, our cars, with their strong value-for-money and appealing style and technology continue to really strike a chord with both private and fleet buyers up and down the country.”

He added that rising fuel costs are prompting more consumers to explore electrified options. “As a result of the fluctuating prices at the pumps currently, we’re also seeing plenty of interest from British car buyers interested to learn more about our innovative electric, as well as plug-in hybrid, technologies.”

Looking ahead, BYD plans to continue expanding its product range and retail footprint, with new models including the SEALION 5 DM-i and SEAL 6 expected to support further growth. The company also confirmed plans to introduce its premium brand DENZA to the UK market later this year.

Ge said the business remains focused on maintaining momentum. “We’re looking forward to having a really strong rest of the year, with plenty more interesting new BYD cars to come,” he added.