Bibby Financial Services appoints new Head of Sales to drive asset finance growth

Bibby Financial Services (BFS) has appointed Oliver Batley as Head of Sales for its Asset Finance business as the specialist finance provider looks to accelerate growth across its broker, vendor and SME lending activities.

Batley joins Bibby Asset Finance with almost 14 years’ experience in the sector, most recently serving as Area Sales Director at Lloyds Banking Group. During his time at Lloyds, he played a key role in developing sales strategy, go-to-market planning, performance management and investment across the commercial banking sales division.

Based in Leeds and operating with a national remit, Batley will lead a team of eight, with plans to expand the sales function further in the coming months. His appointment forms part of Bibby Asset Finance’s strategy to increase support for brokers and vendor partners while expanding into new market sectors.

Theo Chatha, Chief Financial Officer and Managing Director of Specialist Finance at Bibby Financial Services, said: “As a business, we’re committed to growing our support for UK SMEs and asset finance is a key part of our strategy.

“We’re delighted to welcome Oliver to the team at such a pivotal time in our growth journey. Attracting an individual of his capability is testament to our ambition to bolster our support for SMEs and brokers as well as building new vendor partnerships.”

Commenting on his appointment, Batley said: “Bibby Financial Services is a unique business that puts customers at the heart of its approach, so I’m delighted to join at such an exciting time in our development.

“We have a fantastic opportunity to accelerate our growth further, and I’m looking forward to working with new brokers and vendors, as well as reconnecting with my existing network.”