Autorola Group appoints Kent Bjertrup as Chief Revenue Officer

Autorola Group has appointed Kent Bjertrup as Chief Revenue Officer (CRO), effective September 1, as the automotive remarketing and mobility specialist targets further international growth.

In the newly announced role, Bjertrup will lead Autorola’s global commercial strategy and revenue development, working across its Marketplace, Solutions and Indicata businesses.

His responsibilities will include strengthening customer development and commercial collaboration across the group, bringing together its vehicle remarketing, fleet solutions and real-time market intelligence capabilities.

Bjertrup joins Autorola with more than 25 years of international leadership experience in the automotive and mobility sectors.

He has held senior commercial and executive positions across Europe, Eastern Europe and Latin America, including Group Chief Commercial Officer at ALD Automotive. Most recently, he served as Group Chief Procurement Officer at Ayvens.

His experience covers international fleet and mobility services, strategic account management, commercial transformation and procurement.

Peter Grøftehauge, CEO of Autorola Group, said: “Kent brings extensive international leadership experience, a strong commercial mindset and a proven ability to unite teams around a common direction.

“His appointment strengthens our commercial leadership at Group level and gives us a clearer shared focus on customer value.”

Bjertrup will support Autorola’s relationships with OEMs, leasing and rental companies, banks, fleet operators and dealer groups across its European and wider international markets.

Commenting on his appointment, Bjertrup said: “Autorola has a distinctive combination of technology, automotive expertise and international reach.

“My priority will be to connect those strengths even more effectively around our customers, enabling them to experience the full value of the Group through strong global capabilities combined with excellent local execution.”