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Equipment Finance Sponsored by Equipment Finance News Armada Credit Group launches strategic rebranding initiative Published: 19th September 2025 Share Armada Credit Group Inc., a provider of equipment finance solutions, has launched a comprehensive rebranding initiative, introduced by newly appointed Chief Executive Officer, Todd Hudson. The rebranding includes refreshed corporate imaging, updated brand messaging, and enhanced digital presence, designed to reflect Armada’s innovative approach to equipment finance and its expanding role in the North American and European markets. The rebranding project is set to roll out over the coming months, with the unveiling of Armada’s new brand identity expected by this quarter. Clients, partners, and stakeholders can expect a brand that reflects Armada’s core values of strength, innovation, drive and partnership — while signalling the company’s readiness to meet the evolving needs of today’s businesses. Lisa Laverick Editor - Finance Connect Sign up to our newsletter Featured Stories NewsMHC and Odessa partner on customer communications for asset finance lenders NewsUS equipment finance demand eases but remains on course for record year NewsDLL explores managed services transition Equipment Finance