Your Vehicle Rental appoints Marc McLoughlin to board

Independent vehicle rental and fleet management specialist Your Vehicle Rental (YVR) has strengthened its leadership team with the appointment of industry veteran Marc McLoughlin to its board, as the company looks to accelerate growth following its first year in business.

McLoughlin joins founder Bridget Brown in a move that reunites the pair after previously working together at KeyFleet, where they developed a long-standing professional relationship focused on customer service, operational excellence and sustainable growth.

Based at Brockhall Business Centre in Lancashire’s Ribble Valley, Your Vehicle Rental provides vehicle rental and fleet management services to businesses across Lancashire and the North West. The company says its customer-focused approach, centred on providing tailored advice rather than automated sales processes, has helped it establish a strong reputation during its first year of trading.

Brown said the appointment forms part of a wider investment in the business as it enters its next phase of development.

“After a fantastic first year, I wanted to reinvest in the business, drive further growth, introduce new systems and make every part of the customer journey, as well as our internal processes, even more seamless,” she said.

“Bringing Marc into the business simply made sense. We’ve worked incredibly well together before, we share the same values, and I know the experience he brings will help take the business to the next level.”

McLoughlin brings more than 30 years of experience in vehicle leasing, rental and automotive finance. During his career he has developed specialist vehicle funding solutions designed to support businesses and individuals who fall outside traditional leasing, rental or finance criteria, including programmes for probationary employees, new starters, businesses requiring fleet support and customers with more complex credit circumstances.

He said: “I’m delighted to be working with Bridget again. She was one of the standout people I worked with previously and has done an incredible job building Your Vehicle Rental into what it is today. It comes as no surprise what she has managed to build at YVR and they’ve had a tremendous first year in business. I’m also looking forward to working alongside Tom, who will play a key role in driving our marketing strategy as we continue to grow.”

McLoughlin added: “I genuinely believe I can add significant value through the relationships I’ve built across the leasing and finance sectors, alongside some of the specialist vehicle funding solutions we’ve developed over the years, and help shape the strategy and direction of the business. Together, we’re creating an offering that’s agile, customer-focused and capable of offering something genuinely different.”

Alongside expanding its direct customer base, Your Vehicle Rental is increasing its focus on supporting intermediaries, brokers, introducers and strategic partners through tailored vehicle solutions.

Brown said the company has identified an opportunity to support leasing brokers and fleet service providers with outsourced rental services.

“As well as serving our direct customers across the county and beyond, we’ve identified a gap in the market where we can support leasing brokers and fleet service providers either on an ad hoc basis or as a fully outsourced extension of their team,” she said.

“Our fully managed white-label rental service will give our partners a branded and bespoke rental offering that they can market directly to their clients, with the YVR team handling the client journey on their behalf.”