John Deere Financial joins webcast panel as debate over competitive advantages of asset specialisation hots up!

Ed Thompson, general sales manager, at John Deere Financial will be joining the digital lender panel on 23rd April to debate whether asset specialisation is the way to improve returns for asset finance lenders.

This panel will include Steve Bolton, managing director UK, PEAC Solutions; Jason Hurwitz, sales director, Europe, NETSOL Technologies; Graham Lines, head of product, Novuna Business Finance; and will be moderated by David Betteley, head of content, Asset Finance Connect.

Advantages from asset specialisation deliver benefits for lenders’ sales and marketing operations which can focus their marketing spend on their specialist sectors and recruit staff who have the right networks and contacts. It can also deliver benefit in risk management, specialist channels for remarketing and relevantly for lenders looking to next generation finance products through the development of in-life services which enable better utilisation, better maintenance and ultimately pay-per-use products that drive sustainability.

Against these advantages there are some disadvantages including concentration risk.

John Deere, as a forward-thinking manufacturer, lead the way on delivering value for their customers through asset and finance specialisation – particularly in their use of IOT sensors which are used to help farmers maximise crop yields. You can get a taster of the IOT offering from the OEM here. Or take a look at the John Deere website.

This webcast, sponsored by NETSOL Technologies, takes place at 11am (UK time) on 23rd April and you can join it free by completing the form.